The lights are on... is anybody home?

The first couple of years

Well, the lights still on but the debate is whether anybody’s home!

I now had an 8 month old baby AND a new product to take to the market.

Despite my initial procrastination I got stuck in, getting leads from friends I knew in the industry it wasn’t long before I found a fabric supplier and manufacturer in Birmingham.
All of a sudden I was in business and clueless as to how run it.

I exhibited 4 years on the trot at The Baby Show in Birmingham, London and Glasgow,  I now know Glasgow like the back of my hand due to going round in circles for five hours solid because of the worst one way system Ever! total nightmare but I'm told it's been changed beyond recognition... 

I loved doing the exhibitions though and meeting all the new moms and dads, my partner at the time seemed to enjoy it too, until he asked a lady standing next to a pram with a new born in it, when her was baby due?
He was gagged and relegated to the stock room after that!

The Wrap and Go was extremely well received and gave us reason to believe it would succeed…

The following two years whizzed by in a blur, with searching for fabrics and suppliers, tweaking the design and being completely flummoxed by marketing... the secret behind marketing still eludes me today.

I then thought it would be a brilliant idea to sell the design on licence to a pushchair manufacturers, to my surprise it was snapped up by the second company I showed it to.

The first was a well known company and after an initial meeting in London I was invited to their design headquarters in Holland. I only mention this because the London meeting was a day I'll find hard to forget...

I will write a blog to tell that story but in a nutshell we were caught up in the London Bombings which made for an extremely long and exhausting day. Thankfully unhurt though.

Karen